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We krijgen vaak de vraag wat de ontwikkeling van consumentenelektronica precies inhoudt. Om hier inzicht in te geven, hebben we de ontwikkeling van een camera als voorbeeld genomen om de verschillende stappen en benodigde expertise te illustreren. In dit artikel geven...
We hebben een selectie gemaakt van productontwerpbureaus die we bewonderen en die ons inspireren. Zij hebben grenzen verlegd, markten veranderd en de wereld verrijkt met hun producten. We hebben het geluk gehad om voor een aantal van hen te mogen werken.
Niet al onze klanten weten dat er verschillende manieren zijn om uw product te ontwikkelen en op de markt te brengen. In de meeste gevallen zijn er al vergelijkbare producten op de markt. Als de fabrikant in Azië is gevestigd, is deze vaak bereid om een...
Many clients struggle with the question of what they need to do in order to protect intellectual property (IP). To provide some useful insights, we have created this article, including tips, links, and example documents. Disclaimer:Intellectual Property legislation is...
For a project for Haier, 2 members of our design team visited Qingdao, China.They conducted interviews with modern Chinese mothers. The goal was to gain an understanding of the positives and negatives associated with the product category and the cultural preferences....
New ballpoint pen design for Monami Monami has a long-lasting history as Korea’s leading manufacturer of stationery products and office supplies. Their basic ballpoint pen, named ‘153’ has continuously been on sale since 1963, with over 3.3 billion units sold. This...
It was a cloudy day in Eindhoven, but the designs were bright and full of energy. There were lots of interesting designs on display, from professional design studios and large companies to students' work. One unifying theme was how many optimistic concepts were...
We had a great discussion at the Association of Dutch Designers (BNO) for the 20X Event about the future of Industrial Design. One of the discussions was about globalisation; Is the difference in product design languages becoming smaller? Does it change because the...