Gaming Mouse
For Roccat we designed a concept for a gaming mouse that reflects ergonomics, great gaming experience and fits the Roccat product-line.
Challenge
We were asked to design a next generation ergonomic mouse that supports the rough and edgy brand image of Roccat.
Approach
We analyzed the existing product range and brand expression. We defined the requirements and important features. The design exploration was done in a systematic way, visualizing and cross-matching the different shapes and features.
Result
The final concept, Zodac, fits well in the existing range. The design was provided with a receiver that has a retractable USB cable backup, to avoid the risk of downtime when the batteries run out. Consumer tests had positive results. The internal design team took over and several aspects of the design ended up in the final product.
The gaming community is very demanding. When playing long hours, egonomics is an important aspect.
Positioning in relation to the exsisting product line.
Positioning in relation to the exsisting product line.
Gentle flowing well defines lines.
The receiver with its retractable USB cable.
The receiver with its retractable USB cable.
If you are exploring a new product or facing complexity in development,
we are happy to discuss your situation and identify the most effective next step.