Gaming Mouse

For Roccat we designed a concept for a gaming mouse that reflects ergonomics, great gaming experience and fits the Roccat product-line.



We were asked to design a next generation ergonomic mouse that supports the rough and edgy brand image of Roccat.  



We analyzed the existing product range and brand expression. We defined the requirements and important features. The design exploration was done in a systematic way, visualizing and cross-matching the different shapes and features.   



The final concept, Zodac, fits well in the existing range. The design was provided with a receiver that has a retractable USB cable backup, to avoid the risk of downtime when the batteries run out.  Consumer tests had positive results. The internal design team took over and several aspects of the design ended up in the final product.

The gaming community is very demanding. When playing long hours, egonomics is an important aspect.

Positioning in relation to the exsisting product line.  

Positioning in relation to the exsisting product line.  

Gentle flowing well defines lines. 

The receiver with its retractable USB cable.

The receiver with its retractable USB cable.



Need help introducing new products to your existing lineup?

Start-up Support

We support startups with our free advice, templates and tools. We help them convince potential investors by providing insightful information, creating stunning visualizations and producing prototypes. We are not the right fit for every project, we only accept clients if we can add value. Do you want to receive our insights into your project?

Design & Innovation

Innovation is key for any business which wants to stay ahead of its competitors. When we co-operate, we see ourselves as part of your team. We provide our product development knowledge, expertise and network to make your project a success.