Low-Cost Washable Shaver

We carried out the low-cost shaver design and engineering at Philishave. In the current downgrading development process every two year a new design for the high-end is introduced. At the same time the previous high-end moves to the mid-range. The shaver needs to be modified every time it  changes position.

Wouter Konings was asked to lead a team of engineers with the task to take a different approach and develop the low-end shaver from scratch.

Strategy  |  The Downgrading Process

new high-end

middle

low

to be discontinued

Engineering   |  Technical Ideas
Engineering  |  Concepts
Implementation Support  |  Assembly Line Layout
Implementation Support  |  Cost Price Calculation
Design & Technical Concept   |  End Result

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