Tips & advice for your
Product design portfolio & application


We are lucky to receive a lot of job and internship applications.
But we see that talented students have not been prepared well by their education.
We hope that this information will help you to get accepted into our studio.
(or somewhere else ;-).

Please Share

If you think your fellow students could also benefit, please share this page on Linked-in & Facebook and maybe send an e-mail with a link to this page to your tutor.

Our Selection Process

It is good if you realize how our selection process works:
(other studios have a similar process, but big corporations might work differently)
– We have 4 intern spots per year
– Our internship is for 6 months and starts in February and September
– We normally decide before Christmas and the Summer holidays
– We receive 5+ portfolios a week (from all over the world)
– All applications end up in the Internship e-mail folder
– Once a week we go through them
– It starts with the e-mail (sets the expectation)
– If the first 2 pages of the portfolio are interesting and of high quality we continue…
– If not, we often do not look further and they are moved to the ‘not selected’ e-mail folder
– They get sent a standard thank you (but sorry) email


The E-mail is important because it sets the expectation.
If time is spent on the details, often the portfolio is worth going through.

Keep it short and include:
– Introduction of yourself and the reason you’re applying
– The education, its location and the year
– If possible, past internships and/or jobs
– When you can start and for how long you like to stay (we prefer 6 month)
– Spend time to create a nice signature with all your contact info
– Use (Ctrl +*) to check/remove the hard enters (otherwise a lot of white space)
– Use standard letter-type and size 10 or 11
– Add hyperlinks where possible

– Portfolio (we prefer a pdf, max 10MB) but a link to a website or Issuu page etc. is also ok.
(no separate images, zip, rar or download links)
– CV, motivation letter, reference letter(s) from previous internships / jobs
(I personally like if they are added to the portfolio)



See your portfolio as a design project
– Analyse how it is used (= computer screen) so make it 16:9 or wider (resolution 1920x1080).
– Do a competitor analyses at Issuu (search for product design)
– Create nice logical/understandable stories
– These will show your design process, capabilities and your sense of quality and detail.
– Keep the layout simple and clean (it is about telling the story and showing the content)
– Make sure you create a high-res but low MB pdf (it shows your skills with Adobe/InDesign)

Your portfolio could include
– Title page
– Introduction of yourself, why us and more important why we should choose you.
– Photo(s) that give an impression about you and how you work (so keep them professional).
– CV (infographics are nice), stick to relevant/interesting jobs and activities.
– References / quotes from tutors (add linked-in / social media links to them)
– Projects and previous internships (company info and indication of your role/work)
– Personal / miscellaneous stuff you created (but make sure it is quality work)
– Thank you + contact details page

The projects should have a nice flow and can include
– The brief, problem, functionality and user interaction
– Competitor analysis, reference images and infographics
– Ideas, sketches, models
– 3D Cad / internal parts / working methods
– Different concepts and the selection procedure
– Explanation graphics / visualizations / renderings
– Prototypes / Testing / User Interaction / App
– Final result (in context rendering) and explanation

Use several slides and re-do & add steps afterwards, work on it until it fits your ambition.

We look for

Do you fit the profile?
– EU passport or permit (sorry but without it is hard. please investigate this link)
– Are you in the 3rd, 4th or master of a technical industrial design education
– Do you want to do a 6 months internship

Do your products make sense
– Are they logical and do they solve the problem
– Are you able to present your work well
– Hand sketching
– Prototyping
– 3D Modeling (renderings, animations)
– Photography / film
– Graphic design (layout, logo icons, schematics)

Does your design style fit ours
– Logic, clean, minimalistic
– High level of detailing
– Technically well thought through
– Use of colour, materials and finishes

Do you have skills we need
– Creative, analytic, hands on
– Technical Engineering & Knowledge (production methods etc.)
– Software (SolidWorks, Keyshot, Adobe Ps, Ai, Id )
– Other (electrical, code, language, website, social media, etc.)

And most important: Are you fun to work with !

We Offer

– A great hands on internship with existing projects
– The possibility to be a member of a design team
– Getting real responsibilities (if you are up to it)
– Very variable design and engineering activities
– Experiencing all phase of the development process
– Great social atmosphere in the studio and in Amsterdam
– Intern fee of 350 euro per month
– An intern bike, free lunches and Friday drinks

Portfolio Lecture

We are often asked to give insight into our work, our development process and to help students prepare for the real word. To be able to share it more easily, we filmed the lecture we gave for the Industrial design students of the TU Twente.

If you would like us to give a lecture at your college or event,

Please let us know by sending e-mail.

Portfolio Cource

We conducted a Portfolio Course for the master students of the TU Delft. This consisted of a lecture and the students could send their portfolio to us for a review. We spend 15 min per student to give critical but positive feedback how to improve their e-mail and work. If you think this would be beneficial for your school, please let your tutor contact us.

Still interested to do an internship in our studio ?


Send us your work and we will get back to you.

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