Visit Qingdao

In August our design team has visited Qingdao, China. During the visit, we have conducted interviews with various Chinese mothers. The goal was to gain insight into the pains and gains of a product used by working mothers in China. All mothers were asked to prepare a...

Reviving revolution in washing

At IFA 2017 we saw that Samsung is reviving the counter rotation action Dyson developed 18 years ago. It was taken out of production after 3 years because it was expensive and often used in an industrial way, resulting in extensive wear. Great to see that Samsung also...

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